Burrow, James L. <br/><br/>
Foundations of marketing / 
James L. Burrow 
 - Quezon City :  Abiva Publishing House, Inc.,  c2017. 
 - xii, 339 pages :  illustrations ;  27 cm. 
<br/><br/>Includes index. 
<br/><br/>Chapter 1. Marketing today and tomorrow -- Chapter 2. Market opportunity analysis and consumer analysis -- Chapter 3. Developing the marketing mix -- Chapter 4. Managing the marketing effort (the marketing process) -- Chapter 5. Planning your future in marketing -- Index. 
<br/><br/><label>ISBN: </label>9786214051212