TY - BOOK AU - Aduana, Nick L. AU - Dimagiba, Leonora R. AU - Bernales, Arleen B. AU - Villaflores, Renz Cyril R. AU - Villacorta, Ella Joy C. AU - Velasco, Mirriam M. TI - Entrepreneurship in Philippine setting for senior high school SN - 9789719804734 PY - 2016/// CY - Quezon City PB - C & E Publishing, Inc. N1 - Includes references and index; Chapter 1. Understanding entrepreneurship -- Chapter 2. Entrepreneurial character traits, skills, and competencies -- Chapter 3. The environment of the entrepreneurial venture -- Chapter 4. Market identification -- Chapter 5. Consumer marketing strategies -- Chapter 6. Business plan -- Chapter 7. Simple bookkeeping and financial statements -- Chapter 8. Simple financial statement ratio analysis -- References ER -