| 000 | 00804nam a2200193Ia 4500 | ||
|---|---|---|---|
| 003 | NUNS | ||
| 005 | 20230414145932.0 | ||
| 008 | 220907s9999 xx 000 0 und d | ||
| 020 | _a9786214051212 | ||
| 040 | _cNUNSLRC | ||
| 100 |
_aBurrow, James L. _eauthor |
||
| 245 | 0 |
_aFoundations of marketing / _cJames L. Burrow |
|
| 260 |
_aQuezon City : _bAbiva Publishing House, Inc., _cc2017. |
||
| 300 |
_axii, 339 pages : _billustrations ; _c27 cm. |
||
| 504 | _aIncludes index. | ||
| 505 | _aChapter 1. Marketing today and tomorrow -- Chapter 2. Market opportunity analysis and consumer analysis -- Chapter 3. Developing the marketing mix -- Chapter 4. Managing the marketing effort (the marketing process) -- Chapter 5. Planning your future in marketing -- Index. | ||
| 942 |
_cBK _2ddc _n0 |
||
| 999 |
_c8975 _d8975 |
||