Foundations of marketing / (Record no. 8975)

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003 - CONTROL NUMBER IDENTIFIER
control field NUNS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230414145932.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786214051212
040 ## - CATALOGING SOURCE
Transcribing agency NUNSLRC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Burrow, James L.
Relator term author
245 #0 - TITLE STATEMENT
Title Foundations of marketing /
Statement of responsibility, etc. James L. Burrow
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Quezon City :
Name of publisher, distributor, etc. Abiva Publishing House, Inc.,
Date of publication, distribution, etc. c2017.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 339 pages :
Other physical details illustrations ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Chapter 1. Marketing today and tomorrow -- Chapter 2. Market opportunity analysis and consumer analysis -- Chapter 3. Developing the marketing mix -- Chapter 4. Managing the marketing effort (the marketing process) -- Chapter 5. Planning your future in marketing -- Index.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Barcode Date last seen Koha item type
          NU NAZARETH SCHOOL LRC   Textbooks 09/09/2022 Donation SHSLRC00099 09/09/2022 Books

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