Principles of marketing / Angelita Ong Camilar Serrano. --
Material type:
TextPublication details: Manila : Unlimited Books Library Services & Publishing Inc., c2021Description: x, 394 pages ; 26 cmISBN: FIL 658.8 S487 2021Subject(s): 1. MARKETINGDDC classification: FIL 658.8 S487 2021
Contents:
Chapter 1. Marketing principles and strategies -- Chapter 2. Customer relationship: customer service -- Chapter 3. Market opportunity analysis and consumer analysis -- Chapter 4. The marketing mix -- Chapter 5. Managing the marketing effort -- Chapter 6. Workshop and presentation of marketing plan. Bibliography -- Webliography.
| Item type | Current library | Home library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
Senior HS LRC Filipiniana | NU NAZARETH SCHOOL LRC | FIL 658.8 S487 2021 (Browse shelf (Opens below)) | Available | SHSLRC000029 |
Browsing NU NAZARETH SCHOOL LRC shelves, Shelving location: Filipiniana Close shelf browser (Hides shelf browser)
| No cover image available | No cover image available |
|
No cover image available |
|
|
No cover image available | ||
| FIL 650.02 S621 2023 Business Mathematics : a comprehensive approach for senior high school / | FIL 658 In63 1986 Management for Filipinos : principles and applications / | FIL 658.4020 N322 2007 The power to govern. -- | FIL 658.8 S487 2021 Principles of marketing / | FIL 658.82 S487 2022 Business-to-business marketing / | FIL 658.85 Sa237 2018 Ahente 4.0 : prospect unlimited! / | FIL 700 Sa194 2011 Introduction to the humanities / |
Includes bibliography and webliography.
Chapter 1. Marketing principles and strategies -- Chapter 2. Customer relationship: customer service -- Chapter 3. Market opportunity analysis and consumer analysis -- Chapter 4. The marketing mix -- Chapter 5. Managing the marketing effort -- Chapter 6. Workshop and presentation of marketing plan. Bibliography -- Webliography.
There are no comments on this title.